Social Media Strategy for Online Service Brands
From Digital Culture & Society
Article title:
Mills, Adam J. and Kirk Plangger. "Social Media Strategy for Online Service Brands." Service Industries Journal, vol. 35, no. 10, July 2015, pp. 521-536.
Find article online:
doi: 10.1080/02642069.2015.1043277
Contents |
Context
Overview
Strengths and Weaknesses
Assessment
--Lw15ay 15:10, 8 February 2019 (EST)