Wray, J

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[[Social Media Strategy For Online Service Brands]] [[Social Media Strategy For Online Service Brands]]
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-Mills, A. J. & Plangger, K. (2015). Social media strategy for online service brands. ''The Service Industries Journal, 35(10)'', 521-536. DOI: 10.1080/02642069.2015.1043277 
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-Find the article online: 
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-doi: https://doi.org/10.1080/02642069.2015.1043277 
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-==Context== 
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-==Overview== 
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-==Strengths and Weaknesses== 
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-==Assessment== 

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Social Media Strategy For Online Service Brands

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