Digital Marketing and Advertising

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===Digital Marketing Strategies=== ===Digital Marketing Strategies===
====Articles==== ====Articles====
-[[Katherine Taken Smith, (2012) "Longitudinal study of digital marketing strategies targeting Millennials", Journal of Consumer]]+[[Katherine Taken Smith, (2012) "Longitudinal study of digital marketing strategies targeting Millennials", Journal of Consumer]] Connor Scicluna
 + 
 +[[JASON CHAMBERS(2005)The Sponsored Avatar: Examining the Present Reality and Future Possibilities of Advertising in Digital Games]] Connor Scicluna
 + 
 +[[Maria Teresa (2014) Digital marketing and social media: Why bother?]] Connor Scicluna

Revision as of 15:10, 10 March 2019

I THINK THIS IS HOW THE PROF WANTS IT TO BE ADJUST IT IF NEEDED. ALSO FOR THE REVIEWS LETS HIGH LIGHT THE ARTICLES WE ARE REVIEWING ON THE GOOGLE DOC SO WE KNOW WHOS DOING WHAT.


Contents

About This Subject

Topics

Social Medi Marketing

Articles

Kucharska, W., & Confente, I. (2017). Selfie and Personal Branding Phenomena in the Context of the Network Economy. Victoria Ziemianin.

VENCIUTE, D. (2018). Social Media Marketing - from Tool to Capability. Victoria Ziemianin.

Cause Marketing

Articles

Boztepe, A. (2012). Green marketing and its impact on consumer buying behaviour. Victoria Ziemianin.


Digital Marketing Strategies

Articles

Katherine Taken Smith, (2012) "Longitudinal study of digital marketing strategies targeting Millennials", Journal of Consumer Connor Scicluna

JASON CHAMBERS(2005)The Sponsored Avatar: Examining the Present Reality and Future Possibilities of Advertising in Digital Games Connor Scicluna

Maria Teresa (2014) Digital marketing and social media: Why bother? Connor Scicluna

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