Social Media Strategy for Online Service Brands Lee B

From Digital Culture & Society

Mills, Adam J. and Kirk Plangger. “Social Media Strategy for Online Service Brands.” Service Industries Journal, vol. 35, no. 10, July 2015, pp. 521-536.

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DOI: 10.1080/02642069.2015.1043277

Contents 1 Context 2 Overview 3 Strengths and Weaknesses 4 Assessment

[edit] Context

[edit] Overview

[edit] Strengths and Weaknesses

[edit] Assessment

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--Bl14hl 15:13, 8 February 2019 (EST)