Mills, A. J, Plangger, K. (2015). "Social Media Strategy for Online Service Brands". Service Industries Journal, 35(10), 521- 536

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Article Title:

Mills, A. J, Plangger, K. (2015). “Social Media Strategy for Online Service Brands”. Service Industries Journal, 35(10), 521-536

Find article online: https://proxy.library.brocku.ca/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=fsr&AN=102991181&site=eds-live&scope=site

doi: 10.1080/02642069.2015.1043277

Contents 1 Context 2 Overview 3 Strengths and Weaknesses 4 Assessment

[edit] Context

[edit] Overview

[edit] Strengths and Weaknesses

[edit] Assessment

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--Nj16kp 14:59, 8 February 2019 (EST)